Opinion

Here’s why more people bet on Roma rather than teams from the English Premier League

RomaPress Staff
(Photo by Paolo Bruno/Getty Images)

People have different reasons for betting on football, and some of them only do so when their favorite team is playing. Every single club has many fans and people bet on them, but it seems that AS Roma is becoming increasingly popular than the rest, even the English Premier League clubs.

Higher Perceived Value

Among the most important drivers of betting behaviour is perceived value, and this is where AS Roma shines. Bettors are drawn to matches or teams where the odds look better, so it’s no surprise that even the football betting sites in the UK often choose to wager on Roma more often than the teams from the EPL.

Some people think that Roma’s matches are difficult to predict, and this is the reason why bookies offer higher odds. All companies have risk-managing teams that have to determine the odds and use the specific site’s margins.

Competitions like the English Premier League are heavily analyzed, have tons of bettors and many of them are high-rollers. Consequently, the odds on the major English teams may be tighter and more efficiently priced. This reduces the perceived upside for bettors and makes clubs like Roma more desirable. 

Roma is a high-profile club, but it is outside the largest global commercial footprint of some EPL giants. This places Roma in the sweet spot because bettors believe they can exploit inefficiencies. 

The Underdog Appeal

While Roma is one of the best football clubs in Serie A, it is safe to say that the club is an underdog when playing against the big international football clubs. Some people may not like that, but others find betting on the underdogs very appealing. 

Bettors often choose to punt on Roma when the club plays against the other big names because there is more room for surprise. The sense of value in the underdog can be compelling in betting, which explains why a lot of people choose Roma over others. To be fair, this also applies most of the big names from Serie A nowadays.

Global Fan Community

The next reason why Roma is an appealing option for people who want to bet on football is because of the club’s fan base. These people are incredibly passionate and will always support the club they like, regardless of its opponent. 

All passionate football fans would agree that being aligned with a club that has such a strong community enhances the enjoyment of betting. These people believe that betting is not just about winning money; it’s about experiencing drama, belonging and narrative. Needless to say, Roma fits really well in all of those.

Just for comparison, many of the English Premier League teams are highly commercialized and feel less “romantic” from an outsider’s point of view. As a result, a lot of people betting on them do not feel the emotional engagement. 

Match Drama and Unpredictability

The next reason why clubs like Roma are becoming increasingly popular among many people is due to the odds. Generally speaking, matches with higher variability attract more bets because people believe they can capitalise on swings, surprises, and momentum shifts. We can safely say that Roma fits in because the club’s matches often contain drama and technical quality that seasoned betting enthusiasts find compelling.

For comparison, the matches from the English Premier League are highly competitive. Many of the top-tie teams have become more predictable or heavily scrutinized, which could reduce the perceived “uncertainty premium” that some bettors are looking for.

Local Market and Cultural Factors

Another reason why football betting fans choose Roma over some of the EPL teams is because of localization. Betting patterns differ by country, region and culture, and Roma may benefit disproportionately in certain markets, especially compared to the Premier League. Clubs like Roma have strong cultural resonance, and a lot of people will bet on them even if the team is not the favorite in a specific clash.

Closing Thoughts

Overall, we can safely say that Roma and Serie A in general are becoming very appealing to a large number of bettors. It seems like the two have some charm that others don’t and this makes them a preferred alternative for many. That’s why we wouldn’t be surprised if companies start offering more options about the two.

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