Paulo Dybala continues to make his impact felt on Roma both on and off the pitch.
The Argentine attacker immediately became one of the leading figures at the capital club ever since his arrival in 2022.
His signature on a long-term deal with the Giallorossi led to the club witnessing a peak in the sales of merchandise, primarily jerseys with Dybala’s name on them.
According to the latest report by Corriere dello Sport, the shirt bearing his name and the number 21 was the most purchased by Roma fans throughout the season, from the day of his transfer becoming official until 30 June 2023.
The profit was enormous and this also explains how the proceeds of all the Roma stores grew compared to the previous year by €1.5 million.