Roma are working to secure an agreement with Toyota as the team’s new sponsor given the Friedkin Group’s connection with the automobile brand.
Il Tempo reports that the capital club have been in talks with Toyota ever since Dan Friedkin became Roma’s new owner in 2020.
Two years later, the Giallorossi are closing in on a new major sponsorship deal.
The deal could be finalised in Japan, where Roma are planning to spend the duration of this year’s World Cup.
In the meantime, Roma are set to conclude their four-year-long partnership with Hyundai.